James is well-known among Travel Leaders Network members and suppliers in Canada. Over the years, she has solidified her reputation in the travel and tourism space, earning consistent recognition from industry professionals across the country.
Since joining the company in 1999 as Business Development Manager, James was subsequently promoted to the position of Director of National Sales, Canada, responsible for all in-market sales activity, including account management and recruitment.
In 2004, she was named Senior Director of Industry Relations and given responsibility for negotiating and managing all Canadian supplier partnerships. In June 2008, Christine was promoted to Country Manager, Canada, and in 2010, she assumed her current position, Vice President, Canada, where she continues to successfully manage the Canada operation.
Christine James, VP Travel Leaders Network Canada, is flanked by Roger Block (left), President, Travel Leaders Network, and John Lovell, President, Travel Leaders Group. (Photo Credit: Bruce Parkinson)
James leads a team of four, who manage all aspects of the member agency experience in Canada. Under her leadership, Travel Leaders Network has grown to over 600 Canadian members, with access to over 100 supplier partnerships and responsible for $520 million in annual sales.
When asked what this milestone means to her, James said: “I’m so proud and privileged to celebrate my 25th work anniversary with such a well-respected company like Travel Leaders Network. I can’t believe how the time has flown so quickly, and I am thrilled to be able to continue this journey with such a great company.”
She continues: “I’m also grateful to have worked with so many talented individuals over the years, including many of our members and suppliers who I first started with back in 1999. I consider them part of the family. I’ve formed many close bonds and friendships which makes coming to work every day even more rewarding.”
Travel Leaders Network logo. (image via Travel Leaders Network)
“Working with Christine is a privilege,” said Roger E. Block, President, Travel Leaders Network. “Over her 25 years, she has successfully led the Canadian market, and today, she plays a tremendous role in the continued growth of our company. We are all indebted to her for her unwavering commitment, support and outstanding leadership.”
TLN Vice President James has explored 92 countries – and intends to make it to 100 by the end of 2025 – drawing continued inspiration from her travels to fuel the passion she pours into her everyday work.