Air Canada has launched the next evolution of its digital experience with the expansion of the airline’s Digital Identification program as a boarding option for almost all of its domestic flights at Vancouver International Airport (YVR). Following a successful pilot project on select flights, Air Canada and YVR are the first in Canada to invest in the technology and equipment to modernise the Canadian airport travel experience by offering travellers the convenience and security of digital recognition at the gate to confirm their identities.
“We are thrilled to take a leadership position with the Vancouver Airport Authority in using technology to simplify and transform boarding of almost all our YVR-departing domestic flights,” said Tom Stevens, Vice President, Canadian Airports and Customer Experience Strategy, Air Canada. “Digital identification is readily used to streamline numerous daily activities including unlocking phones and entering workplaces, and bringing this technology to the gate enhances the travel experience, making boarding flights convenient and effortless. The feedback from customers, notably our frequent flyers, during the pilot phase was very positive. We look forward to expanding this technology to additional airports.”
Building on the Air Canada app’s features like real-time flight updates, baggage tracking, and Aeroplan account access, Digital ID introduces a new level of ease when boarding, making the travel experience more connected and hassle-free. Travellers can simply walk up to the camera screen, and their identity is confirmed in seconds, reducing wait times and simplifying the travel experience. Participation is entirely optional and based on traveller consent, giving them full control over their data.
“Together with Air Canada, we are pleased to introduce digital identification as part of the boarding process for domestic flights at YVR,” said Tamara Vrooman, President and Chief Executive Officer, Vancouver International Airport. “Digital identification will allow travellers to quickly and securely verify their identity at key airport touchpoints – similar to unlocking a smartphone or securing transactions. This enhanced process will reduce wait times and provide a more convenient and hassle-free journey.”
Digital identification is also available for customers to enter Air Canada’s Maple Leaf Lounges in Toronto, Calgary and San Francisco, as well as the Air Canada Café in Toronto. Additional airport boarding gates and touchpoints are planned to come on-line in future.